![]() ![]() So from that standpoint, the mission is what drives all the sales of the brand. While that might be the case, it is important to remember that all of our products contribute to the donations we are able to make each year. Ivory Ella: These collections represent a large portion of our sales. How big of a channel is it for the brand? With our print facilities, we are in a rare position to launch a campaign quickly and provide immediate relief to those that need it.Ĭristy: Now to the revenue side of your business: Tell us how partnerships fit into the Ivory Ella model. We listen to the requests from our community to help some of the most vulnerable in the world and we act. Ivory Ella: First and foremost, we are a community-driven brand. Here’s the direct link to find out more: Ĭristy: You actually support a fairly diverse array of causes, from wildfire recovery to the Austin Area Urban League to Hearts & Bones Rescue - what’s the common denominator? Any new charitable partnerships in the hopper? Not only that - elephants and bees both serve as keystone species, meaning that should one disappear, the ecosystems they thrive in will be destroyed. A huge focus for us is the betterment of human and elephant coexistence, and this is one of the key projects that has had tremendous success. Lucy uses the sounds created by bees to scare elephants and keep them away from crops grown by local communities. Lucy King, a superstar in the conservation space, created a project called Elephants and Bees. ![]() Ivory Ella: It’s funny elephants and bees actually had a connection we discovered very early on in our partnership with Save the Elephants. Impact’s VP of Marketing Crisy Garcia synched up with Ivory Ella cofounders Rich Henne and Ryan Duranso to learn more about the brand, their partnership goals, and their mission-driven business model.Ĭristy: Elephants are inextricably linked with your brand, so tell us about how you decided to branch out to support both the largest of wild creatures and one of the tiniest through your Save the Bees line? A portion of profits from the company’s Save the Bees collection is shared with Pollinator Partnership and helps raise awareness of threatened ecosystems. That mission has expanded since then to encompass other wildlife and humanitarian causes, including pollinators. They launched with a mission to save elephants through direct profit sharing with Save the Elephants. Ivory Ella is an apparel and accessories lifestyle brand founded in 2015. The founders of Ivory Ella built their company around combating the threat. Their numbers are also being devastated by poaching and habitat destruction. Beautiful, intelligent, emotional, and social, elephants are to humans one of the most fascinating and relatable creatures on the planet. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |